Senator was Launched in 2004 as a truly revolutionary brand whose liquid has an uncompromising quality right from the Home of Tusker.
It is made with locally sourced ingredients and allows our consumers to enjoy great taste at an affordable price.
It continues to lead growth of the KBL business through strengthened route to consumer, strategic rate of sale drivers and investing in brand building initiatives.
Since its inception, Senator has continued to deliver both on functional and emotional aspects as it is not only safe and accessible but is also a brand that is deeply entrenched in the hearts and minds of value driven consumers.
Senator acknowledges that the beauty of life is in the journey where every step forward is priceless.
It has an inspiring Route To Customer centered around the journey From Grain to Glass!
And no matter the challenges along its growth journey, it will always emerge stronger, just like the giant it is.
